Netflix Opens New Gaming Studio in Helsinki

Netflix Gaming opens a new studio in Helsinki
Credit - Netflix

Netflix, Inc. is an American subscription streaming service and production company based in Los Gatos, California. Recently, Netflix has announced opening a new mobile game studio in Helsinki as it increases its attempts to diversify into gaming.

The studio will be led by Marko Lastikka, former vice president and general manager of Zynga. This marks the third studio headed by Lastikka in Helsinki, having previously co-founded studios for Zynga and Electronic Arts in the city.

In the below article, we will talk about all that we know about the new studio and what to be expected. So do give it a read thoroughly.

Netflix Gaming Opens New Studio in Helsinki

This also marks the second Netflix Games studio in Helsinki, with the company acquiring Next Games earlier this year.

Netflix Gaming opens a new studio in Helsinki picture 1
Credit – NetFlix Twitter

“Today, I’m excited to announce that we are establishing an internal games studio in Helsinki, Finland, with Marko Lastikka as the studio director,” said Netflix VP of game studios Amir Rahimi. “This is another step in our vision to build a world-class games studio that will bring a variety of delightful and deeply engaging original games with no ads and in-app purchases to our hundreds of millions of members worldwide.”

Despite a year that’s seen Netflix add four studios to its portfolio, the company’s attempts to enter the games space have gotten mixed reactions. Although the company’s games average 1.7 million daily users, this represents less than 1 percent of the company’s subscribers. However, Rahimi remains optimistic about the future of the company’s gaming efforts.

Netflix Gaming opens a new studio in Helsinki picture 2
Credit – Netflix Twitter

“It’s still early days, and we have much more work to deliver a great gaming experience on Netflix. Creating a game can take years, so I’m proud to see how we’re steadily building the foundation of our games studios in our first year, and look forward to sharing what we produce in the coming years.”

Rahimi highlighted Helsinki as a hotbed in the mobile gaming industry and home to studios such as Supercell and Rovio. As someone who’s already co-founded two studios within the city, Lastikka’s experience and knowledge of the Finnish gaming industry could make him the ideal person to lead the new team.

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